Cookie Policy
About Cookies
Cookies are small text files which are placed on your computer by websites you visit. They are widely used to make websites work, or run more efficiently, as well as to provide information to Audi.For the site to operate correctly, you need to have cookies enabled. If you decide not to enable cookies, you can still browse the site but many key features may not be available. Most web browsers have cookies enabled, but if you wish to turn them off please use your browser’s Help function.Please note cookies can't harm your computer. We do not store sensitive information in the cookies we create, but we do use encrypted information gathered from them to help improve your experience of the site.We have relationships with carefully-selected and monitored suppliers who may also set cookies during your visit to provide additional products and services. If you'd like to opt out, please go to the Network Advertising Initiative website (please note that by clicking this link, a new window will open and that Audi is not responsible for the content of external websites).We are providing this information as part of our on-going efforts to ensure the best possible customer service, making sure you have all the information regarding your privacy when using our website.
Flash Cookies (or Local Shared Objects)
On audi.co.uk we display certain content using Adobe Flash Player. Adobe uses Flash cookies (also known as Local Shared Objects) to improve your experience as a user. Flash cookies are stored on your device in the same way as normal cookies, but your browser manages them differentlyIf you would like to disable or delete a Flash cookie, see Adobe Flashplayer Security Settings (opens in a new window).Please bear in mind though, if you disable Flash cookies, you'll be unable to access certain types of content on the site.
Further Cookie Information
If you'd like to learn more about cookies in general and how to manage them, visit aboutcookies.org (opens in a new window - please note that we are not responsible for the content of external websites).
Our Cookie Policy
To get the most out of our website, your computer, tablet or mobile phone will need to accept cookies, however you can restrict, block or delete cookies from audi.co.uk at any time by changing the cookie preferences in your browser. As each browser is different, please consult your browser’s “help” function or your phone or tablet’s manual to find out how to customise your cookie settings, but please remember, if you turn off your cookies, some features of audi.co.uk may not work correctly.
List of Audi UK Cookies
This is a list of the main cookies set by the audi.co.uk websites, and what each is used for. You can find information about third party cookies on the next tab.
| Cookie(s) | Purpose |
|---|---|
a1, a3, a4, a5, a6, a7, a8, q3, q5, q7, r8, tt |
Used by our model pages which allow visitors to change certain aspects of our cars. The cookies store your selected colours, wheels, etc. so that on you next visit, you see the same car as before. They hold no personal or sensitive information. |
s_cc, s_dl, s_cm, s_prevPage, s_prevChannel, s_nr, s_pvs, s_sq, s_vi |
Enable the function of SiteCatalyst analytics software, supplied by our business partner Adobe. This software helps us take and analyse visitor information such as browser usage, new visitor numbers, response to marketing activity, and visitation times. This is used to improve your online experience, is completely anonymous, and never contains any confidential information. |
ac_hid, accx-uk-nonpermanent |
Enable the configuration functionality of the website. They hold no personal or sensitive data, and are necessary for us to provide the service. |
AudiAnonymous, status |
Used to provide the mobile phone compatibility checker functionality. They hold no personal or sensitive data, and are necessary for us to provide the service. |
iPlanetDirectoryPro |
Forms part of the personalisation capability, and is udes to enable users to login to the site. It does not hold any personal data, just an encrypted identifier. |
JSESSIONID, PHPSESSID, Manheim.RetailServices.Audi.DeviceContext, X-Mapping-gbmgogp, X-Mapping-cfochmbi, X-Mapping-kaikhian, X-Mappingpcaajnj |
Allow our web servers to respond to your actions while you are browsing the website. The website would not work for you without them. |
page-type-model, page-type-range |
Used to remember how a user prefers to view our range. They contain no personal or sensitive information. |
myAudi, myAudi.expires, myAudi.name |
Used to enable registered users to login to the site, and are necessary for login functionality to work. |
accordion_audimobile_finance-and-offer |
Simply controls the order of a displayed menu. In contains no personal or sensitive information. |
uvl-access |
Enables the used car locator functionality of the website. It contains no personal or sensitive information, and is necessary for us to privide the service. |
Third Party Cookies
You might notice some cookies on audi.co.uk aren’t related to Audi. This is because some of the pages on our site contain embedded content from third-party websites - like a video from YouTube for example. Because this content is from another website, we don’t control the setting of these cookies. If you want to change your cookie preferences, check the third-party websites for information on how to manage their cookies.
| Service | Cookie(s) | Purpose |
|---|---|---|
| Google Analytics | __utma, __utmb, __utmc, __utmz |
Used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where the visitors have come to the site from and the pages they have visited. |
| Google Maps | PREF, GAPS, SID, HSID, NID, SNID, W6D, Khcookie |
Used by Google Maps who provide our centre location capability. They contain no sensitive or personal data. |
_e_3Pnw_0, Act, Datr, Wd, reg_ext_ref, reg_fb_gate, reg_fb_ref, lsd |
Allow our Facebook fans to interact with the website and like our content. | |
| Manheim | ASP.NET_SessionId, NSC_1-1TW549-dt10.192.81.10-80, Fv, sifrFetch, lastSearch, last-wflw, CLS, Uvl-access, pst-dis, pst-pcde, live_advisor |
Enable the used Car Locator functionality, allowing you to search our used car stock and store favourites. They also enable visitors to chat online to a centre. |
| Motability | carsearch, style |
Allow Motability users to locate cars which suit their requirements. They contain no personal or sensitive information. |
| Pysma | Pysma_participation |
Used to indicate your participation in the Pysma online survey, as well as to prevent multiple invitations during a visit to this whilst the survey is live (approx. 30 days) It does not contain any data from the survey or any reference to the individual visitor. |
| Bango | bangoUserTracking, ASP.NET_SessionId, AspxAutoDetect-CookieSupport, bangoUserTracking, X-Mapping-kcepobcd |
Used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where the visitors have come to the site from and the pages they have visited. |
| Netmining | Evo5_AUDI |
Used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookie collects information in an anonymous form, which allows us to better assist visitors to our site to find the information and services they require. |
| ATDMT | AA002, MUID |
Allow us to keep track of which brochures are being downloaded and ensure that we can continue to provide relevant information to our visitors. They contain no personal or sensitive information. |
| Sophus 3 | TCID, TCSess |
Enable the function of our Sophus3 analytics software. This software helps us take and analyse visitor information such as browser usage, new visitor numbers, response to marketing activity and visitation times. This is only to help improve your online experience so it’s more tailored to your personal preferences. |
| serving-sys.com | U2 |
MediaMind cookies allow us to assess the effectiveness of our banner ads, and ensures that we do not expose you to the same advert multiple times. It contains no personal or sensitive information. |
| DoubleClick | DoubleClick |
Record the time and date a specific page was viewed online. It can also supply various details relating to the user such as IP address, referring sites and browser information |
| Google Leads | id, _sm_au_c |
Retargeting ads |
| RocketFuel | A, A1, T, s11, u, e, r, o, p, a8, t8, s8, s3 |
Retargeting ads |
| Dynamic Tag Manager | _sm_au_c |
Tag deployment |
| Monetate | Monetate |
We work with Monetate to test and adapt our website to offer an improved customer experience. Monetate cookies store an anonymous ID with other information regarding your current session. We use this information to create to adapt and improve the online customer experience. |
| Media IQ | Media IQ |
Allow us to keep track of which models are selected in the Test drive, Brochure request and Register of interest web forms to measure the effectiveness of our media activity. They contain no personal or sensitive information. |