A clapper board is raised in front of the camera – and snaps shut. Over the radio a voice announces in Ukrainianaccented English: ‘And… action.’ Suddenly, an Audi A4 zooms into shot, narrowly skirting shelves of designer lights and lamps. It vanishes around a corner, its brake lights reflecting in the polished marble floor.
We are on location for Audi’s latest TV commercial, working title ‘quattro Department Store’, which features a star turn by an Audi A4 S line Saloon in Mythos black – though quattro all-wheel drive technology is the real star of the show. The ad sees our four-ringed hero hunting for something in a huge and empty store at night. Each department represents a number of different and unexpected challenges for the car – but of course with quattro these are all easily overcome.